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Founded in 2008 under the leadership of Prof. Henry Louis Gates Jr. of Harvard University, The Root offers a unique take on breaking news, provides solid analysis and presents dynamic multimedia content. The Root raises the profile of black voices in mainstream media and engages anyone interested in black culture around the world. It is owned by the Washington Post Company.
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Ranked honoree scores are determined by a mathematical formula that weighs elements of influence, such as reach, substance of work, media and internet mentions, and number of twitter followers.
Outdoor Afro is so very grateful and honored, and consider this recognition a benefit for the entire outdoor recreation, retail, and education fields!