Outdoor Afro Inc.

Inc.’s Purpose

Outdoor Afro Inc. is a for-profit business that celebrates and inspires Black community connections to the outdoors through product design, manufacturing, sales, and premium outdoor experiences.

Outdoor Afro Inc. established in 2021 by Rue Mapp – also founder and CEO of national not-for-profit Outdoor Afro. Revisiting her fashion and art background, Mapp formed the “Inc.” enterprise to solve the unmet needs and design barriers in outdoor industry gear and equipment. For the past decade, she noticed how fit, fashion, and functionality were missing features from the outdoor apparel market in her community, making it harder for more outdoor enthusiasts to find comfortable clothing without compromising style.