Outdoor Afro’s mountain adventure in Moab sporting these fly sock designs by Smartwool
Ten Outdoor Afro volunteer leaders from across the United States swooped into Moab, Utah, during September to add new skill-building experiences to their monthly network activities happening across local communities. “We got to know Moab and its offerings so well,” said Mardi Fuller, a four-year volunteer leader who guides Outdoor Afro’s local Boston network. “After the February 2021 skiing Capstone, I felt equipped and empowered to implement annual ski programs into my network. This desert Capstone has me dreaming about mountain biking and e-biking events.” As one of the national not-for-profit organization’s annual professional development opportunities, this year’s Moab Capstone in Southeastern Utah traveled to Arches National Park and other nearby nature attractions.
Outdoor adventure coach Shawn Brokemond of Sports Adventure led the capstone. She introduced volunteer leaders to some of the region’s most popular outdoor activities: canyoneering, mountain biking, packrafting, and stargazing. “It was super helpful to observe Shawn’s leadership and teaching style – as well as all of the guides we worked with,” said Fuller. “I will incorporate these learnings into my general leadership practice. As one of my fellow volunteer leaders said repeatedly: ‘I’m here to learn and be led.’ It’s a rare opportunity for us to receive rather than plan, coordinate, and lead. It truly gave me ideas, perspective, and reminders of what it feels like to be a participant.”
Outdoor Afro brand partner Smartwool joined the fun, providing volunteer leaders with the proper foot protection for every educational and recreational step. “The benefits of a good wool sock cannot be understated,” said Michael Casarrubia, marketing manager, community and partnerships, with Smartwool. “Our socks naturally wick moisture away from the body, helping regulate body temperature, resist smelly odors, are soft to the touch, and are essential equipment when heading into nature.”
Since 2020, Outdoor Afro and Smartwool have found common ground in community, sustainability, belonging, and the outdoors. Outdoor Afro celebrates and inspires Black connections and leadership in nature. Smartwool provides comfortable, capable gear that empowers outdoor enthusiasts and athletes to go far while feeling good along the way. Together, both make a classic pair in what a genuine partnership in nature looks and feels like. Continuing its shared mission to make the outdoors easily accessible, Smartwool lives for sustainability efforts. Designating the apparel brand as a natural collaborator and supporter of Outdoor Afro’s Volunteer Leader Program.
“The socks were extremely durable and provided comfort in the various Capstone events,” said Jimmy Allen, who leads the South’s Charlotte network. “It’s definitely my go-to sock for all future network activities.” In addition to annual Capstone experiences, Outdoor Afro’s selected and trained volunteer leaders guide their hometowns in year-round network activities. More than 100 volunteer leaders host innovative interpretations of fishing, biking, foraging, backpacking, camping, kayaking, canoeing, gardening, skiing, and more. Customized network events inspired and driven by community interests.
Annually, network participants in neighborhoods nationwide frequently ask: What is the best gear and equipment to invest in for their next Outdoor Afro adventure? Knowing what’s safe, sustainable, and comfortable is a request volunteer leaders often receive while guiding network experiences throughout U.S. communities. Exactly why Smartwool is Outdoor Afro’s top recommendation in foot protection and base layer support. Since 1999, the apparel brand has redesigned its base layers to provide all-day comfort and outdoor performance. “OMG! I have never worn a pair of Smartwool socks, but they were so awesome,” said Frances James of Outdoor Afro’s Bay Area and Northern California network, who received several compliments for her mushroom, campfire, and hatchet sock designs. “I wore them two days in a row. These socks fit me like a glove, providing a ton of support and padding while mountain biking, e-biking, and 4x4ing.”
ABOUT OUTDOOR AFRO: Outdoor Afro is a national not-for-profit organization that celebrates and inspires Black connections and leadership in nature. What started as a kitchen table blog by Founder and CEO Rue Mapp in 2009 has since grown into a cutting-edge nationwide network with 100-plus volunteer leaders in 60 cities with network participation reaching 60,000 people. Outdoor Afro reconnects Black people with the outdoors through outdoor education, recreation, and conservation. Follow Outdoor Afro at outdoorafro.org and @outdoorafro today.
ABOUT SMARTWOOL: Based in Denver, Colorado, Smartwool® is a sock, apparel, and accessories brand whose products are designed to get the most out of the inherent benefits of Merino wool to bring comfort, confidence, and community to a life lived outside. For information on the full range of Smartwool® products or to find a dealer near you, visit Smartwool.com. Smartwool, a division of VF Outdoor, LLC, is a brand of VF Corporation.